Amazon, Warby Parker, Dollar Shave Club, Instagram, Pinterest Headline Adaptly’s International Panel Series
Advertising technology company Adaptly today announced the launch of an international content series with panelists including leaders from partners Instagram and Pinterest alongside clients such as Amazon, Warby Parker, Dollar Shave Club, and others.
The panel events, titled ‘The Consumer Journey Through the Social Funnel,’ will be moderated by Adaptly and include discussions on how brands can use autonomous marketing platforms like Instagram and Pinterest to drive consumers through the entire purchase funnel, from awareness to conversion. The by-invitation events will be held at premier venues in global cities:
- London, September 30
- New York City, October 8
- Los Angeles, October 15
- Chicago, October 20
Industry leaders and executives from leading brands and media agencies from each region will be attending the events.
“Consumers behave differently on each autonomous marketing platform, and this gives marketers unique opportunities to deliver more personalized brand experiences and boost full-funnel outcomes”, says Nikhil Sethi, co-founder and CEO at Adaptly. “We look forward to discussing ways that brands can move shoppers from browse-to-buy across various platforms”.
Adaptly (www.adaptly.com) develops media technology solutions for successful advertising on autonomous marketing platforms like Facebook, Instagram, Pinterest, Twitter, and Kik. Adaptly combines the most essential set of technology and services to support marketers and agencies of any size. The company’s clients include PepsiCo, MasterCard, Fox, Dominos, Viacom, Sears, AMC Networks, Philips, The Weinstein Company, and hundreds more. Founded in 2010, Adaptly is headquartered in New York City with offices in Chicago, San Francisco, Los Angeles, Boston, London, and Sydney. For more information contact [email protected].