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Adaptly enables the world’s biggest advertisers to scale campaigns across walled gardens like Facebook, Instagram, Snapchat, Twitter, and Pinterest through technology and strategic services.

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Black Friday guide

Black Friday to Cyber Monday: Social Ad Strategies for Thanksgiving Weekend

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Make Influencer Marketing More Effective With These 5 Paid Social Strategies

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How Vertical Video Is Transforming Social Advertising

How Vertical Video Is Transforming Social Advertising

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We empower leading brands and agencies as they navigate the fragmented social media landscape.

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Press / Smart Insights

Social Media Week London 2017: Smart Insights’ Recap

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Save up to 50% on premium media buys.

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Blog / 09. 22. 2017

ICYMI: 5,000 New Interest Targeting Options on Pinterest & More

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/ Black Friday

Black Friday to Cyber Monday: Advertising Strategies for Thanksgiving Weekend

Case Study / Currys PC World

Currys PC World Encourages Young Users to Foster Passions in Facebook and Instagram Campaign

Blog / 09. 19. 2017

Black Friday 2017: Why Mobile Is the Key to Campaign Success

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Case Study / KFC

KFC Brings Gamers and Grimers Together in First-Ever Facebook Live Ad

Blog / 09. 15. 2017

ICYMI: Storytelling With Social Video, 200 Million Pinterest Users & More

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Behind the Scenes


We’re always looking for passionate teammates. Check out Adaptly job openings, perks, and behind-the-scenes.

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Receive hands-on support from core service teams devoted to accounts across six global offices.

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Our proprietary technology delivers multi-platform campaign optimization and real-time insights with workflow efficiencies that are unique to Adaptly.

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/ Pinterest Best Practices

An 8-Step Guide to Pinterest Ad Creative

/ Retail

Retail in the Age of Autonomous Marketing Platforms

Case Study / KFC

KFC Packs More into Awareness Campaign with Cross-Platform Ads